Insurance Awareness using Contest

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Objective

Promote the importance of insurance and encourage participation through influencer marketing by challenging friends to insure themselves for a chance to win prizes.

Solution

Engage influencers to share a crazy reason why their friends should get insured, challenge them to do the same, and encourage sharing entries on social media using the #YouOnlyLiveOnce hashtag.

Results

Impression: 8.8 M
Reach: 4.6 M
Posts: 3536
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